About WellTrained — dog-training journal & planning app
Live dog-training journal & planning SaaS; Stripe-ready, pre-revenue asset.
WellTrained is a live niche SaaS for dog owners and trainers: a training journal and planner, not a lesson library. Live at welltrainedapp.com with Stripe subscriptions. Honest metrics: 0 paying customers, $0 MRR. Soft-launched August 2026. This is an asset sale of a launched product + brand + domain + Instagram + code/deploy handoff — not a revenue multiple. Included: live web product, domain welltrainedapp.com, brand kit, Instagram @welltrainedapp (early/low following), Stripe product/config handoff notes, source code + deploy transfer, negotiable fixed-term post-close support. Pricing currently on site (for buyer context): Monthly Basic C$8.49 / Family C$10.99 / Premium C$17.99; annual options; promo WT20 20% off first 3 months. Site footer mentions USD while plan cards show CAD — listed as shown on the live site. Why selling: Founder is selling to fund hip surgery for the German Shepherd featured on the site. Ideal buyer: Indie operator, trainer with an audience, pet-content business, or developer who wants a vertical SaaS to grow. Process: Serious interest → NDA → escrow → phased transfer. No repository access before escrow is funded. Asking price: $5000-$10000 USD (floor $5000). Mark as for sale / seeking buyers as the form allows. Tech: Web app on AppDeploy; Stripe payments.
Next step: <p>Ideal buyer: indie operator, trainer with an audience, pet-content business, or developer who wants a vertical SaaS to grow. Process: serious interest → NDA → escrow → phased transfer. Grow the product, expand the audience, and develop the vertical SaaS further.</p>
For sale
Asking price: $5,000 USD
What's included
Domain name, Source code, All related data, All related design work
Included beyond the selected items: live web product, brand kit, Instagram @welltrainedapp (early/low following), Stripe product/config handoff notes, and negotiable fixed-term post-close support. No repository access before escrow is funded.
Reason for selling
Founder is selling to fund hip surgery for the German Shepherd featured on the site.
Project metrics
Average Monthly Visitors: Pre-launch
Average Monthly Revenue: Pre-revenue
Average Monthly Downloads: Pre-launch / New project
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