About Templates For Notion
Notion templates + newsletter for startups, freelancers and students
Startup Description This business sells premium Notion templates designed for productivity, organization, and business workflows. Over the past 2+ years, I've created and sold 26 templates (14 paid, 12 free), organized into thematic bundles like "Personal," "Freelance," and "Startup." It started as a side project during my work as a Notion Certified Consultant. After helping clients build custom workspaces, I realized there was a scalable opportunity in turning these systems into standalone products that could help more people. Templates are hosted on Webflow, transactions are handled through Gumroad, and are supported by automations and a growing newsletter. The business also monetizes via newsletter/blog sponsorships and affiliate revenue. Key Highlights Annual revenue in 2024 was €27,208, with an estimated €25,500 profit, resulting in a profit margin of roughly 85%. So far in 2025 (January–September), the business has generated €15,937, which is already ahead of last year’s pace. Profit margins remain consistently high at around 85%. Customer acquisition is almost entirely organic, with a CAC of less than €1, thanks to SEO and free templates that act as lead magnets. The email list has over 41,000 subscribers (14,223 active), with a 50.5% open rate and 3.3% CTR — a strong channel for repeat sales and sponsorship revenue. Website traffic averages 21,000 monthly pageviews, with a 48% bounce rate and 37s average engagement time. The business has over 1,000 paying customers and 50,000+ free template users worldwide. Team The business is fully run by a solo founder (Notion Certified Consultant). I handle product creation, customer support, newsletter writing, automation setup, and website maintenance. All processes are documented, and automations keep the required workload under 2 hours per week. Tech Stack Webflow (marketing & product pages), Notion (product development & content), Make.com (workflow automations), Beehiiv (newsletter), Gumroad (checkout & delivery), Google Workspace (email), Senja (testimonials), and Namecheap (domain registration). Marketing & Growth The business grows primarily through SEO and long-tail content marketing, which drive the majority of traffic. The weekly newsletter is a strong engagement and monetization channel, generating around €3,150 in sponsorship revenue over the last 12 months. Twelve free templates act as lead magnets and drive consistent signups and top-of-funnel traffic. Social channels (TikTok, YouTube, Instagram) have been lightly used and present a clear opportunity for growth. No paid ads have been run to date, leaving significant untapped potential for scaling. Revenue & Profit In 2024, the business generated €27,208 in revenue with an estimated €25,500 in profit, resulting in a 94% profit margin. So far in 2025 (January to September), the business has generated €15,937 in revenue, already tracking ahead of last year’s pace, with profit margins remaining consistently high at around 80%. Content sponsorships contributed approximately €6,300 over the last 12 months, and affiliate revenue is growing steadily. ROI & Growth Potential At current profit levels, a buyer could expect a full return on investment in under four years without additional growth initiatives. With even modest optimization — such as launching paid ads, building out social media presence, and adding upsells — ROI could realistically be shortened to 12–18 months. Assets Included 26 Notion Templates (14 premium, 12 free lead magnets) 3 domains and a fully localized website (English + French) Email list with 41k total subscribers (14k active) Social media accounts (TikTok, YouTube, Instagram, Pinterest) Sponsorship relationships and affiliate partnerships All automations, product mockups, marketing assets, video content Full IP rights to brand, website, and products Risks & Mitigation The business is partially dependent on Notion’s popularity; however, the platform continues to grow globally. Revenue is currently based on one-time sales, but bundling, memberships, or mini-courses could be easily added to introduce recurring revenue. Branding is not tied closely to the founder, making handover smooth and low-risk for a new owner. ✅ €28k Annual Revenue ✅ 85% Profit Margin ✅ 1,000 Paid Customers | 50k+ Free Users ✅ Low-Workload, High-Margin Digital Business