Heirpaws — Pet Paw-Print Keepsake Brand - Sell Project

What it is Heirpaws is a ready-to-run direct-to-consumer brand selling pet paw-print keepsake kits — an air-dry clay kit and an inkless "clean touch" kit, each for cats and dogs. The whole thing is built and tested. I don't have the time to give a launch the daily attention it needs, so it is priced on the assets and the stock, not on revenue. What you get 90 boxed, branded units in stock (from a first run of 100), held in London. Landed cost ≈ $11/unit; supplier and reorder terms included. Retail on the site is £20 / $23, free worldwide delivery. Live shop at https://heirpaws.com — Stripe Checkout in GBP + USD with automatic geo-pricing, order CRM (new → packed → shipped → done), confirmation emails, GDPR cookie consent and full UK consumer-law pages. Prices are set server-side, so they can't be tampered with from the browser. Runs free on Vercel — no platform subscription. Domain heirpaws.com. Brand system — logo suite, Fraunces + Outfit typography, palette, brand-kit files. 40 listing graphics (2000×2000) ready for Etsy, Amazon, Shopify or your own site. 8 videos — two narrated how-tos and six ad cuts in every Meta placement (9:16, 4:5, 1:1) with original royalty-free music. Meta Pixel installed and firing the full funnel, consent-gated for UK/EU. Facebook Page handed over with admin rights. Ad-test data — three campaigns, 1,200 paid clicks: what bought cheap traffic (Facebook feed and Reels, women 35–65), what didn't (Audience Network), and three price points tested. Handover + 2 weeks of email support — Vercel project transfer, domain push, full source, written guide, guided Stripe/Meta rewire (about an hour). The honest numbers Pre-revenue: a handful of organic sales (under 5), no reviews yet. Paid tests brought cheap traffic (down to £0.05/click) but did not convert into purchases. My read: a brand with zero reviews needs social proof before cold traffic buys. The assets to earn that proof are all here — that work is still ahead of the buyer. All test data is included so you can judge for yourself. Not included The Etsy shop (Etsy's terms forbid transfer) and my personal Stripe / Meta / Resend accounts — you open your own and I rewire the site during handover. Good fit for Someone who already sells pet products or gifts and wants a second brand with design, content and shop already done — or a first-time seller who'd rather start from a finished kit than from zero. Links Live: https://heirpaws.com · Clay kit: https://heirpaws.com/shop/clay · Inkless kit: https://heirpaws.com/shop/inkless · Legal: https://heirpaws.com/legal/terms · Asset proof: https://heirpaws.com/downloads/