Hands-on science kits that include fun digital learning experiences. - Sell Project

Lobee Learning is a premium hybrid STEM education business combining hands-on engineering kits with a professionally built digital curriculum for elementary-aged learners. The product was designed by an experienced Gifted & Talented educator and is aligned with Next Generation Science Standards (NGSS).The company originally sold to schools and districts and reached $150K+ in annual revenue in 2022-23 with approximately 50% gross margins. When COVID-era education grants ended, school budgets tightened and the business was intentionally paused as the founders shifted focus to other ventures. The core product, curriculum, and inventory remain intact and ready for relaunch.The sale includes fully developed IP, physical inventory, and brand assets, making this an ideal acquisition for a buyer looking to enter or expand within STEM education, homeschooling, after-school enrichment, or DTC subscriptions without needing to build content from scratch.Key HighlightsComplete, high-quality IP library15 fully developed lessons (Fun with Physics series)Each lesson includes:6–8 short animated instructional videosPrintable PDF worksheetsDigital learning activitiesGuided “how-to build” videoExtension and enrichment resourcesPhysical inventory included~$15,000 in inventory~5,000 hands-on kits (approx. 500 kits each across 10 lessons)Previously validated demand$150K+ annual revenue at peak~50% gross marginsAdopted by schools prior to budget contractionMajor upside for a new ownerRelaunch as DTC subscription (parents, homeschool, enrichment)License curriculum to schools, microschools, or after-school programsBundle kits + content for camps, therapy programs, or franchisesWhite-label or partner with existing education platformsBuilt product, not an idea-stage businessContent, videos, and kits are completeNo dependency on founder expertise to operateThe primary gap is marketing and distribution—not product qualityOperationsLobee Learning generates revenue through the sale of curriculum access and hands-on STEM kits. Historically, sales were made directly to schools. The DTC subscription model was planned but not fully executed.Day-to-day operations (once relaunched) would include:Managing inventory and fulfillment (can be outsourced)Customer support (low-touch)Basic website and payment managementMarketing execution (email, paid ads, partnerships)Estimated time commitment:Currently: ~0–1 hours/week (business is paused)Relaunched: ~5–10 hours/week with outsourced fulfillment and marketing supportThere are no employees. All operations can be run remotely.CustomersHistorically, customers were U.S.-based schools and educators, purchasing with grant funding. While active customers are currently minimal due to the pause, past buyers showed strong engagement and repeat usage within classrooms.The product is well-suited for:Parents and homeschool familiesAfter-school and enrichment programsTherapy and neurodiverse learning environmentsCamps, learning pods, and microschoolsCustomer acquisition to date was primarily relationship- and grant-driven. There has been minimal investment in marketing, social media, or email list building—leaving significant room for growth under new ownership.FinancialsPeak 12-month revenue : $150K+Gross margins: ~50%Recent revenue: Minimal over the past year due to intentional pauseThe revenue decline is directly tied to the expiration of COVID-era school grants and a strategic decision not to pursue alternative channels at the time—not due to product performance, customer satisfaction, or competitive pressure.There is no significant seasonality beyond typical school purchasing cycles.Additional NotesSale includes all intellectual property, curriculum content, videos, worksheets, brand assets, website, and physical inventory.The business has been intentionally kept “clean” with no debt, employees, or complex vendor dependencies.This is an excellent opportunity for:An operator with an existing education audienceA content or curriculum company seeking instant expansionA DTC marketer looking for a premium, defensible education productThe founders believe the hardest and most expensive part—building a high-quality product—has already been done. The next phase is distribution and growth.