Profitable Hunting eCom Brand | Avg $98K Profit - Sell Project

🚀 The Business at a Glance:Business Name: Visionner https://tryvisionner.com/Established: July 2021Niche: Trail Cameras & Binoculars (Hunting/Outdoor)Business Model: 100% DropshippingFulfillment Time: 7–10 Business DaysTarget Market: United StatesTarget Audience: Hunting Enthusiast (14.4m hunters in the USA) Sales Channels: Shopify + Google AdsAverage Order Value (AOV): $170Net Profit Margin: 14% (4-Year Average)Average Net Profit Per Year: $98,663Workload: <30 minutes/day (almost fully automated)Email List: 23,600+ highly targeted hunting enthusiastsSupport Included: 1 year post-sale support + SOPs + Supplier + VA + Non-compete🧠 About the Brand:Visionner is a niche hunting eCommerce brand built in July 2021 that focuses on trail cameras and binoculars for outdoor and hunting enthusiasts — a unique, highly passionate, and evergreen niche. Trail cameras have shown consistent demand growth over the last 20 years based on Google Trends data, making this a reliable niche with long-term upside.We currently offer 5–6 core products with a simple catalog that is easy to manage. Everything is dropshipped from reliable Chinese suppliers who deliver within 7–10 days, and we’ve built strong supplier relationships to ensure smooth operations and even better margins year after year.💡 What Makes This Business Special?✅ Evergreen Niche with Growing DemandHunting is a lifestyle, not a trend. Trail camera demand continues to grow steadily, with increasing adoption among outdoor lovers and hunters. According to Google Trends (20-year historical data), the interest in trail cameras is rising — this is not a fad.✅ 4 Years in Operation — Longevity That MattersOver 90% of eCommerce businesses fail within the first 3 years.Surviving and thriving for 4 years with consistent profitability makes this a rare and stable opportunity for new or seasoned entrepreneurs. This is a cash flow positive business with real historical performance.✅ Low Maintenance – "Set It and Forget It" Google AdsOur traffic comes 100% from Google Ads, which requires very little ongoing effort compared to Facebook or TikTok. Once optimized, Google Ads can run for weeks without changes. This isn't one of those businesses that need constant tweaking every 48 hours.✅ High-Profit Seasons – Work Smart, Not Hard90% of sales happen between October and December. This makes Visionner the perfect seasonal cash machine — work hard during Q4, and take it easy the rest of the year. ✅ Automated OperationsA highly reliable virtual assistant manages :Customer supportSupplier communicationOrder checkingYou’ll only need to check in for 20–30 minutes per day.The only time you may spend more than that is during Black Friday & Cyber Monday, when you’ll be making a lot of money anyway.VA contact provided. My supplier said “After working with 20+ ecommerce brands, you have the best customer support. He’s always on top of his game” 📬 Email List Value: $46,000+Visionner has a 23.6K email list of highly targeted outdoor and hunting buyers. Even with minimal effort, our email flows generate 5% of total sales on autopilot. Using industry standards ($2/email), the list alone is worth $46,000+ — and it's barely been tapped with campaigns.🧾 Financial SummaryAvg AOV: $170Avg Net Profit Per Year: $98,663Avg Net Profit Margin: 14%Traffic Source: Google Ads onlyUpsells: 10% of total revenue comes from post-purchase upsells (a sign of strong buyer intent)We’ve never aggressively scaled the store simply because I manage 5–6 other eCom stores, but the margins have remained healthy and consistent at 13-15% yearly profit margin %— meaning the fundamentals are solid. There's a big opportunity here to scale it up with more effort.📦 What You GetShopify store + domain + full ownership5–6 winning product listings with proven performanceContact info for trusted supplier (English-speaking, offers 5–10% yearly product cost discount)Contact and SOPs for our customer support VA (top-rated by supplier & customers)23.6k+ email subscribersAccess to post-purchase upsell flow1 year post-sale support from the founder via email & WhatsAppSigned non-compete agreement📈 Growth PotentialThis business is set up for scale. Here's what a motivated buyer can do:🧲 Add More Traffic Channels:Facebook AdsInstagram AdsPinterest AdsTikTok AdsInfluencer partnerships (YouTube, TikTok, Instagram)🌍 Expand to Other Markets:Currently only selling in the USExpand to Canada, UK, Australia, New Zealand, and Europe — all high-potential markets for hunting gear.📈 SEO + Content:Add blog content & SEO to drive long-term organic trafficRank for keywords in the hunting niche (binocular reviews, trail camera comparison, etc.)📦 Product Expansion:Add accessories and related gearIntroduce bundles or subscription box for hunters🧑‍💼 Seller SupportYou’re not buying a store and getting ghosted. I’ll provide:1 Year of ongoing support via email and WhatsAppStrategic advice on scaling during Q4 (Black Friday/Cyber Monday)Option to keep using our A+ VA, praised even by our supplier⚠️ Final NotesThis store is ready to print money during Q4, and the foundation is already built for a hands-off operation. If you want a store that:Has real profit historyIs fully automatedRuns in a growing nicheAnd has untapped scaling opportunitiesThen Visionner is the perfect acquisition.