Shopify Brand Utopic - Sell Project

This website is a Spanish ecommerce that works through the Shopify platform. It is a store for a very specific product, leggings with corset to offer the best comfort and styling to our customers. The product has been tested with different manufacturers to offer the highest quality to our customers. This website exists since December 2020 and sales have been obtained since the first day, how? Thanks to Facebook Ads. This tool allows us to generate a lot of traffic of buyers directly to our website without the need to have a lot of previous knowledge. The store has been active from December 2020 to February 2022 but due to lack of time (for personal reasons) we can not continue with the project. In this period we have achieved sales of €213,561.30 and 265,162 visitors with an average of 47€ in each order and a customer return rate of 17%. The average profit is 18-20% of the total turnover. The products to be sold can be purchased directly from the factory (we will pass all the contacts of the products sold to the buyer so that he does not have to do any research on his own). In addition, the marketing strategy and target audience will be provided. This business includes website, domain, contacts with suppliers and manufacturers and Facebook page (14000 Followers) and Instagram (2890 Followers).