Our concept was to sell virgin hair wigs at a competitive price, and it was successful until we need to do a contract with a payment provider (we didn't inform ourselves about this at the beginning). The main problem was that our country is not supported by most payment providers and we sold something being paid with Paypal.
On our social media platforms, a lot of clients were interested, we had a CTR of 15% when we did facebook campaigns, but 90% of clients didn't have Paypal, so this was a problem for us.
We think that someone implements Stripe on this store, it will have a lot of sells. It's very easy to manage the store, everything it's prepared and ready to sell.